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Douglas College

Manager, Digital Experience

Full Time
Position Details

Position Information

Position Title Manager, Digital Experience Posting Number 01573SA Location Grade or Pay Level A - Pay Band 11 Salary Range - Position Type Administration - Regular Posting Type Internal/External Regular/Temporary Regular Employment Type Full-Time Posting Category Administration Start Date 08/29/2022 End Date Day of the Week Mondays to Fridays Shift N/A Work Arrangements
This regular, full-time position is available starting Monday, August 29, 2022. Regular hours of work are Monday-Friday and include a start time between 7:30-9:30am and an end time between 3:30-5:30pm. Work from home is available for up to two days a week. Infrequent evening and weekend work is required, as well as infrequent travel between Douglas College's campuses.
What Douglas Offers
DO what you love. Be good at it. That's how Douglas College defines a great career. It's a philosophy that resonates through our classrooms, our offices and our boardrooms. It inspires our students and drives us to make Douglas College one of BC's Top Employers. We love what we do. And we're looking for passionate, motivated people to join us in making one of Canada's best colleges even better.
The Role
The Manager, Digital Experience will work to create the best possible digital user experience at Douglas College, positioning Douglas as a leader in the post-secondary sector and ensuring students and employees have seamless, engaging and brand-driven experiences on the web and other digital properties.

The Manager, Digital Experience is responsible for building, measuring and enhancing the College's online profile to increase visibility and engagement with prospective and current students, alumni, and all other stakeholders in the College community.

Working out of Public Affairs and reporting to the Director, Marketing and Communications, this leadership role is a key change agent, leading the ongoing development and implementation of existing and new digital technologies to enhance the strategic goals of the institution. The Manager will oversee the web/digital team, and develop key strategic relationships across the college to continually improve the Douglas digital user experience.


The Manager, Digital Experience is accountable for the following:
    •Manages the user experience end for the overall portfolio of the College's digital properties (web, mobile app, intranet, CRM , digital signage, etc.) and facilitates continuous improvement, with a focus on analytics and measuring success. •Manages, mentors, and provides day-to-day guidance and direction to the web/digital team; and translates College strategies and objectives into team and personal goals. •Participates in strategic planning and business analysis, needs analysis and business risk assessment in regards to the digital portfolio. •Determines through research and consultation how to best support the College to improve services through digital experience technology and make better use of existing tools. •Works closely with and guides the internal business partners who are interested in leveraging digital analytics, by establishing standards, providing training and follow-up to make sure best practices are being followed. •Leads the establishment of policies, guidelines, best practices, training and frameworks for implementing and sustaining accessibility across the College's digital platforms. •Identifies new opportunities for development of innovative digital technologies that align with the College's ongoing objectives. •Maintains currency with new technologies for the digital platform, and continuously re-evaluates and improves digital user experiences. •Develops and champions processes, standards and protocols as the department grows. •Understands both business operational and development needs to help prioritize digital user experience projects and ensure they provide the best return on investment. •Tracks, reviews and analyzes the results from analytics and Google Tag Manager to put forward recommendations for improvements to the user experience across applications. •Manages complex digital projects, by establishing project timelines, scope and ensuring that these are communicated to all stakeholders. •Creates and follows a QA testing strategy for updates to applications to ensure accuracy in rolled out changes. •Oversees the development of project budgets and ensures that projects are carried out on time and within budget. •Collaborates with CEIT , to ensure that the design, infrastructure and delivery of the digital properties adhere to all technology standards including security, privacy, availability, backup and systems documentation. •Collaborates with CEIT on change management related to digital properties including initiating or approving changes/upgrades, as well as transitioning projects to post-implementation operation. •Collaborates with the VP, Public Affairs and the AVP Technology and CIO on the design and implementation of the user experience section of the College's Digital Strategy. •Acts on behalf of the Director, Marketing and Communications in his or her absence as requested. •Performs other related duties as required.
To Be Successful in this Role You Will Need
    •Established professional credibility as evidenced by a relevant degree from an accredited post-secondary institution in a related field, such as computer science, or an equivalent combination of education and experience; •Five or more years of progressively increasing experience in a UX related position, with particular experience in: UX prototyping, user research, wire-framing tools, open-source CMS (i.e. Drupal, LAMP stack) story boarding, usability studies, human interaction design and persona development; •Five or more years of experience at a management level, preferably in a unionized environment; •Demonstrated understanding and commitment to end-user digital experience; •Proven track record of successful project management experience; •Excellent organizational, analytical and leadership skills; •Excellent written, presentation and oral communication skills; and •Demonstrated ability to model appropriate professional, ethical and collaborative behaviours consistent with the responsibilities of this position.


User Experience Skills - Ability to lead Design Thinking workshops to reimagine the digital experience, understand behavioral economics and nudge theory to support UX, understand design affordances and signifiers, map customer journeys and develop personas designed to improve user experiences.

Project Management Skills - Can effectively organize, implement and execute digital experience projects that may require cross-college collaboration.

Team Builder - Builds strong relationships with staff. Is a respectful, diligent manager of people with an ability to mentor and earn the respect of the team.

Communications Skills - Possesses strong communication skills, both verbal, and written and expresses thoughts in an organized, concise manner. Actively listens to the issues of others in a manner that elicits cooperation and support.

Market Knowledge - Continuously seeks to stay current and be at the leading edge in digital experiences, and is committed to continuous learning; self-motivated and self-directed, being able to work independently with a sense of urgency to task completion.

Innovative & Entrepreneurial Approach - Seeks out possibilities, develops new ideas, and effectively moves them forward. Creative, innovative and takes advantage of opportunities, while recognizing the necessity of working with limited resources and in alignment with the strategic directions of the College.

Employee Centric - Anticipates, responds, and attends to the needs of employees and other internal and external customers of the department and organization.

Effective Working Relationships - Treats staff, colleagues, and students with respect; resolves conflict respectfully and in a timely way, negotiates effectively, and provides effective feedback to colleagues/direct reports.

Administrative Skills - Maintains a balanced budget. Provides leadership and ensures accountability for achievement of results; very focused; strong organizational and project management skills; simplifies often complex and lengthy matters; effective time management skills; ability to separate important issues and identify priorities.

Organizationally Astute - Is diplomatic and tactful; non-confrontational; recognizes internal and external sensitivities; has an intuitive ability to read the political implications of recommendations and actions; uses sound judgment.

Energetic and Adaptable - Is prepared to take on longer-term initiatives and does so with enthusiasm; has the ability to adapt to new and changing situations; able to alter course/direction when necessary; enjoys and embraces new challenges. Flexible; able to deal with stress effectively.
Link to Full Position Profile Equity Statement
Douglas College is committed to fostering a diverse, inclusive and equitable learning and working environment. In support of this journey, we welcome all people to apply, including people from groups that are experiencing inequity, including, but not limited, to Indigenous Peoples, racialized or persons of colour, persons with mental or physical disabilities, persons who identify as women, and/or persons of marginalized sexual orientations, gender identities and expressions, and persons of all faith identities, age, marital status, and parental status.
Needs a Criminal Records Check No

Posting Detail Information

Open Date 08/10/2022 Close Date Open Until Filled Yes Special Instructions to Applicant
Interested applicants must submit their application and all required documents online. Qualified internal applicants shall be given first consideration in filling this position. Please ensure your resume clearly explains how you meet the required knowledge, skills and abilities of the position for which you are applying. All candidates selected for interview will need to bring original certificates and diplomas of educational credentials noted on their resume.
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